The dessert industry is constantly changing, either seasonally or due to new trends. That's why you need to stay on top of innovations to stay competitive in the marketplace.
Do you want to know how the search for healthy options, culinary creativity, and technological advancement is driving a transformation in the world of desserts? Read on and take note.
Have you ever thought of a cheesecake without cheese? Or printed fruit bars? It sounds impossible at first glance, but it's a fact. Below, we will show you the main trends that are setting the pastry industry.
One of the main trends that has gained popularity is healthy and vegan desserts. It is a fact that consumers are looking for healthier alternatives without sacrificing taste. A study conducted by Statista (2023) revealed that plant-based protein product consumption is expected to increase by around 14% between 2020 and 2035. While plant-based beverages will continue to be in high demand, consumers are expected to show the largest increase in acceptance of cheese.
It would be beneficial to offer more varieties of products adapted to the vegan trend. For example, if a cake filling such as cheesecake contains cheese, it would be possible to adapt and offer a vegan version.
Superfoods in pastry
Another trend gaining ground is incorporating superfoods into snack foods. Superfoods have a high amount of antioxidants, fiber, fatty acids, and phytochemicals, promoting health and wellness (Infinitia Research, 2022). Some of the most popular are blueberries, avocado, almonds, and açai.
Definitely, the beauty of the dessert industry is that it gives way to creativity. From almond milkshakes to avocado brownies, producers can experiment with nutritious ingredients to offer delicious options full of benefits.
Technology is also playing a key role in innovation within this industry. For example, food 3D printing allows people to create complex, customized designs that were previously unthinkable. Companies also use this technology to improve production efficiency and reduce food waste (The Food Tech, 2024).
On the other hand, desserts with exotic flavors and artistic presentations are also among the most notable innovations. From Thai ginger types of ice cream to Japanese matcha cakes, pastry chefs are exploring new flavors and techniques. In this way, they offer unique experiences to customers.
To adapt to these trends and make the most of them, producers must be willing to explore new techniques and flavors. While there are different types of pastry, one general tip applies to all: investing in high-quality, sustainable ingredients can help you differentiate yourself in an increasingly saturated market.
Finally, if you are looking for quality ingredients to excel in the dessert industry, visit our website and check out all our products!