Snack foods are a great option in the food industry market. This snack, which helps to satiate hunger between meals, is gaining more and more strength. Even more so if they are healthy. Here we tell you about the market for these foods, show you five alternatives for including fruit pulp in them and explain how to provide the consumer with a good experience.
Did you know that the global consumption of this market was approximately 62 million tons in 2019 and 68 million tons in 2023? (Orús, 2024a). In 2022, the healthy snacks market amounted to $86 billion. Thus, analysts expect a growth rate of 10.43% annually between 2023 and 2030. They also anticipate the market size to exceed US$190 billion by 2030 (Orús, 2024b).
So, to satisfy the needs of consumers, several companies are competing to conquer a large part of this product. But how can this differential factor be generated and provide the best snacks? With products of high nutritional value, such as fruit pulp. Thanks to it, versatility, nutrition, and freshness are provided. Moreover, as statistics show, consumers are increasingly looking for healthy options.
Here are five alternatives that include the unique flavour of the fruit:
· Ice cream. On a hot day, there is nothing better than this option. You can make popsicles with the pulp to have just the juice or even chunks of fruit. And when it comes to snacks for kids, ice cream is a favourite.
· Jelly with fruit pulp. Its advantages are that it can be prepared in different flavours and that it is a refreshing and natural option.
· Energy bars. They are one of the most popular snacks and, therefore, a great alternative to position yourself as a leader among the competition. Due to their practical portability, they are the lifesaver of the day.
· Dried fruit, chips and nuts. Innovating with these products can generate a great competitive advantage because not all companies handle them.
· Baked snack foods [a type of appetizer called pasabocas]. Many can be accompanied by fruit pulp. For example, puff pastries, cheesecakes, cookies, and cakes, among others.
According to trends and growth forecasts, customers are looking for foods that are easy to transport and easily accessible (Mordor Intelligence, 2023). Products enriched with protein, vitamins and nutrients predominate here (ibid.). Also, those that are an option for every day or an important event. So, that’s the importance of snack foods.
So, there is no doubt that these snacks have a great impact on the market and what better if they are made with natural products? Dare to innovate with these options and remember that at Alimentos SAS we have what you need to create preparations with fruit pulp!